App-lying print inspiration with Mimaki

New Mimaki app showcases capabilities to promote customer creativity in combination with the latest industry news

Amsterdam, 22 September 2016

Mimaki is celebrating customer creativity with a mobile app that showcases print inspiration combined with the latest industry news.

Print News App screenshot pMimaki’s app features tailored content based on specific printing technologies, including offset, large format, textiles, print finishing and more, helping users quickly get to the information they need when at home or on the road.

The Mimaki News App includes global industry news and updates on other companies and products to help customers stay current with the latest technologies and trends. There are dedicated Mimaki sections as well, with product news, business highlights, blogs and all the latest press releases, including new product announcements. The app includes a virtual gallery of eye-catching, innovative and inventive work produced on Mimaki systems that will inspire users to new levels of creativity. It was developed in collaboration with World of Print magazine and is available as a free download from both the Apple App Store and Google Play.

“Our solutions enable customers to produce a wide range of applications on a broad array of substrates,” states Mike Horsten, General Manager Marketing of Mimaki EMEA, “from glass awards and trophies to decorative wallpaper, backlit signage and bottle labels. Our solutions can print textiles such as bedding and curtains, and print directly on cylindrical items such as wine or cosmetics bottles. There is virtually no limit to what can be achieved, and this app is a great source of inspiration as well as a good way to stay current on the latest industry news.”

He continues, “We want our users to stay ahead of the pack by being among the first to learn what’s new. We’ll be constantly updating the content as part of our commitment to being more than just a seller of machines. We wish to inspire our customers and to empower them to push beyond their current offerings. We want to support them all the way and help them expand their service offering to grow their businesses. This app is just another means of meeting that objective and better serving our customers. It also offers an easy way for them to contact us anytime, from anywhere.”